Archive for July 9th, 2007|Daily archive page

Take Your DS To The Ballgame

 Safeco Field

Do you have a Nintendo DS? Know someone who does? Well bring it to Safeco Field (home of the Seattle Mariners) next time you’re there, and you’ll have a much more interactive experience. Looks like Nintendo and Safeco are partnering up on this.

What happens is this…you bring your DS to the park, download special software, and you’re hooked up. So what features will your software loaded DS have? According to Engadget

  • Watch the Mariners network broadcast of games in real time right on the DS from almost any seat in the stadium – some of the controversial plays they don’t show on the Jumbotron will still be able to be seen by fans…
  • Order food from your seat – use the DS Lite to order hot dogs, sodas, etc. using a credit card – which also keeps those long lines down at the ATMs where people are waiting to get more cash.
  • Access to players stats from all around the MLB.
  • Updated scores and information from other MLB games in progress…
  • Fans can compete against each other in trivia and word games…

Safeco will roll out 17 DS stations to download the software from, and it looks like other stadiums and arenas might soon join the trend. It’ll cost $5 per game or $30 for 10 games.

Oh, and if you don’t have a DS, you can pick up your limited edition Seattle Mariners branded version for $158 at the ballpark.

Now lets just hope they do the same for the iPhone.

Photo from Flickr.


Mousey Marketing

Rat Wine

I’ll admit that Ratatouille is one of the best movies I’ve seen all summer, hell, all year. It’s a really enjoyable film, even more so if you actually are into cooking, food or wine.

On that note, Serious Eats has discovered that Disney is about to launch a line of wines based on the movie.

Disney’s consumer products division has to easily double the size of its creative department. In accordance with the studio’s aim to squeeze every possible dollar out of a film, it will release wines based on the movie Ratatouille: “For the first time, Disney will offer red and white wines to complement the film’s backdrop, a five-star Parisian restaurant, as well as cheese platters, both from Costco Wholesale Corp.”

And according to A Passionate Foodie

Forbes is reporting that Disney is going to market a wine, called “Ratatouille” and bearing the likeness of Remy on the label, through Costco. The wine will be a French Chardonnay from the Burgundy region and will retail for $12.99.

Oh, and speaking of wine, Ratatouille is filled with easter eggs relating to previous Pixar movies and the movie’s crew. Here are some of the food related things to look for from

  • There were 372 graphics created that appear on food labels, boxes, street signs, posters, and businesses. Many of these graphics are named after Ratatouille crew members.
  • Lasseter Cabernet Sauvignon is named for executive producer John Lasseter
  • Chateau-Bird Champagne named for director Brad Bird
  • Chateau-Jessup Pauillac Medoc named for production designer Harley Jessup
  • Colette rides a “Calahan” branded motorcycle, named after Sharon Calahan, the director of photography/lighting.
  • The “Bouchiba” brand spaghetti Linguini cooks with in his apartment is named for animator Bolhem Bouchiba.
  • The “Bradford” mixer in the kitchen is named for producer Brad Lewis
  • The “Susman” brand olive oil is named for associate producer Galyn Susman.
  • “Bar Des 7 Chanceux” is a storefront seen on the streets of Paris. It is named for the “Lucky 7 Lounge,” a homemade secret lounge inside Pixar Animation Studios.

Photo from Flickr.