Apple Hearts Starbucks
Apple is holding a press conference as we speak (er, type) to announce a handful of new iPods and features. The only one that really relates to this food is the new iTunes Wireless Music Store and their partnership with Starbucks.
That’s right…if you own an iPhone or run out and purchase one of the new wi-fi enabled iPhone-look-a-like iPods, you’ll be able to download music on the go and when you walk into a Starbucks, a list of the song playing throughout the store as well as the last 10 songs played will appear on your screen. If you see or hear something you like, you can download it.
Steve Jobs even brought Howard Schultz, the founder and chairman of Starbucks, on stage during this announcement. According to Mr. Schultz, “We open 7 stores every single day.” According to Mr. Jobs’ presentation, Starbucks features over 14,000 stores world wide, 50m customers per week, 18 visits per month per customer.”
Also, no longer will you have to pay for the WiFi feature at Starbucks if you’re on your iPhone/iPod. You’ll have free access to the new wireless music store. Exclusive with iTunes, no login required, completely free access ot the iTunes WiFi Music Store while at Starbucks.
Engadget says the rollout plan is this: 5800 WiFi-enabled stores nationwide. Starting October 2nd: New York and Seattle. 600 stores, followed up in November with 350 stores in SF…then LA and Chicago in ’08.
According to Apple…
Sip. Buy. Repeat. If you’re in a participating Starbucks, the iTunes Wi-Fi Music Store on your iPhone or iPod touch has even more to offer. Tap the Starbucks button to find out which song is playing in the café, then buy it instantly. Browse Starbucks playlists to discover new music. Or connect to the iTunes Wi-Fi Music Store for free and access millions of songs while waiting for your mocha. It all debuts in more than 600 Starbucks locations in New York and Seattle on October 2, 2007. Click here for more info.Oh, and if you have yet to buy an iPhone, you’ll be happy to know Apple just dropped the price to $399.
Visit Apple for all your iPhone/iPod needs.